An Integrated Ecosystem
Pomellato wanted to build a new digital ecosystem to support the company’s online (commerce) and offline (owned and multi-brand stores) sales, marketing, and after-sales processes, as well as its data analysis activities, in order to improve its relationship with customers.
- CRM replatforming
- API for third parties solutions and App (Store POS, eCommerce, Business intelligence, Mobile Apps)
- Worldwide after sales operation
- Clienteling App for retail stores
- Marketing automation (integrated with Kering Group)